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Already well-established in Quebec, St-Hubert decides to broaden its horizons. The adventure continues and in the early 80's, about a hundred St-Hubert restaurants open in Eastern Canada.

With the expansion, St-Hubert takes on a different look. The end of the 70's and the beginning of the 80's mark the advent of our Canadian decor: brown brick exterior, latticed windows with white pine frames, golden-shingled roofs and a distinctive tower with its truncated pyramid that quickly becomes St-Hubert's new symbol.

New restaurants are given a more cheerful decor featuring pastel tones. Booths are replaced by tables and non-smoking sections are introduced.